This study examines the impact of media on women’s beauty expectations. It claims that the depictions of female bodies are considered to be unattainable for most of the women because of the unrealistic body parameters. It demonstrates that models are tend to be portrayed unhealthy emaciated which unfortunately supports the general opinion that a woman can be always thinner, which leads to the feelings of disappointment and dissatisfaction with their bodies. It gives people a subtext that if a woman wants to be beautiful, she has to appear unhealthy. Research has found that women who have low self-esteem and are mentally weaker individuals are much more likely to be dissatisfied with their physical appearance regardless of the reality.
The author tries to analyze how women are influenced by daily representation of beauty in the media through clarifying three possible theories: the social comparison theory, cultivation theory, and self-schema theory. Based on these theories was suggested the solutions about the differences in perception between women who are deeply influenced by the media’s beauty standards and the one who are rarely affected (Serdar).
Žádné komentáře:
Okomentovat